Together with Fritz Kola we hosted the first Urban Takeover in Frankfurt am Main!
At the premiere in Frankfurt, over 300 guests were present, including opinion leaders from the fields of fashion, entertainment, sports, music and mobility. The guests were able to exchange ideas on current topics in urban mobility while enjoying delicious drinks and a relaxed atmosphere. Of course, all visitors could also test our eBike models and cruise through downtown Frankfurt.
THE LEGENDARY LOCATION: MASSIF CENTRAL
For the first Urban Takeover we chose the breathtaking location Massif Central in Frankfurt. Florian Jöckel, the owner of Massif Central, opened the doors for the Urban Takleover even before the official opening of his new location. The historic ambience of the former Bethmann Privatbank created a unique atmosphere. Of course, the “world-famous” chili con carne by the chef of the house could not be missed.
Another highlight was the Live Art Session by Marcel Klingler, also known as Spumanti Art. Here, a Lil’Buddy eBike in the design of FritzKola and Ruff Cycles was artistically designed before the eyes of the visitors. The result? A fascinating work of art on wheels that will soon be auctioned off for a good cause.
Wondering what’s next? We are too! Stay tuned to see in which metropolis and with which partners the next Urban Takeover will be organized.
Stay tuned for more!