OUR STORY
We take the naming of our company and our products very personal. No external consultancy for us, because this is our thing. This is what we love, this is what gets us hyped and this is what inspires us.
It’s fantastic to see how many people also share our passion for bold, iconic and unconventional bikes, and who also recognizes the true craftsmanship of hip-hop street-style.
Especially the lowriders cruising majestically through the streets of L.A., like in Masta Ace’s “Born to Roll” or the bikes in DMX’s “Ruff Rider’s Anthem” videos.
This passion is united with our skills in building bikes from the ground up. Over the past ten years we have grown our passion to what RUFF CYCLES is today – a hip-hop street culture lifestyle-brand.”
RUFF CYCLES IN YEARS
Founded
Pero Desnica founded RUFF CYCLES with the intention to produce custom bicycle frames.
1st Custom Bike
The first ever built RUFF CYCLES Bike still is in possession of Pero.
Launch Online Shop
Launch of the first Online Shop which ships to international locations.
Merchandise Line
To meet the customers demand, a merchandise line was added to the product portfolio.
1st Trade Fair
RUFF CYCLES attended the Kustom Kulture Forever in 2015 and 2016 as their first trade fair shows.
Online Customizer
RUFF CYCLES presents it's online customizer where you can visually create your own bike and directly order it online.
BBC Winner
RUFF CYCLES wins the Bicycles Brand Contest with it's unique online customizer.
Launch of THE RUFFIAN
Presentation of the first eBike “The Ruffian” at Intermot 2016 in Cologne.
In House Assembly
The assembly gets relocated to Regensburg in order to fulfill the high-quality of our eBike The Ruffian.
Eurobike
RUFF CYCLES attends the Eurobike for the first time and presents their eBike THE RUFFIAN, with a huge success.
RUFF CYCLES INC
RUFF CYCLES founding it's subsidiary in the USA.
Launch of the Lil’Buddy
The Launch of the new Mini eBike “Lil’Buddy”. Which combines an electric engine with a reinvented Bonanza styled chassis.
RUFF CYCLES SEE
Founding of RUFF CYCLES SEE as subsidiary of RC Germany in Bosnia & Herzegovina
Commuter Biggie
Presentation of the new Commuter bike "BIGGIE". A perfect companion for your daily all-road adventures.
New Headquarters
RUFF CYCLES moves into new headquarters just a few streets further to increase the rising capacity problems in the office, production and warehouse.
100 Employees
RUFF CYCLES Germany and Bosnia reach together the 100 Employees mark.
New Manufactoring Facility
RUFF CYCLES SEE in Bosnia & Herzegovina opens a new Manufactoring facility.
Lil'Missy Launch
The launch of the Lil'Missy, the first step-though eBike from RUFF CYCLES.
10th Anniversary
RUFF CYCLES has reached their 10th year in business. From 2012-2022 we have changed a lot in the bicycles industry.